Our Services

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Strategy

Failing business is often the result of an ineffective strategy. We counter inertia with research and analysis that unearths critical industry insights, helping you develop the enduring capabilities that your organisation needs to become successful. Our pragmatic solutions have helped companies achieve excellence in their sector by maximising value-creation over the long term.

Spur innovation based on industry insights
Match short-term goals with a long-term vision
Achieve consistent, sustainable growth

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Information Technology

Robust ICT systems, dynamic operating models and streamlined cost structures are crucial to your competitiveness. Dark Energy empowers business leaders to make bold technology decisions, keeping your architecture agile, efficient and operating at full capacity. Technology is an enabler of corporate strategy: We help you articulate your goals, so you can determine the right setup to achieve them.

Hit next-level performance by modernising your ICT
Identify the resources that generate enduring results
Develop the infrastructure that enables your business to scale

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Intellectual Property

Protecting IP can make or break a business. Yet, the complexities of filing a patent or registering a trademark can leave executives without a strategy to scale internationally. Dark Energy offers clients a wealth of sector-specific expertise that makes the opaque world of Intellectual Property that much clearer, giving you the ability to protect your bottom line as you scale both locally, and abroad.

Understand local and international IP law
File for the appropriate protective measures
Preserve your organisation’s bottom line

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Mergers & Acquisitions

Corporate M&A can be a minefield. Yet, it’s proven that proactive acquirers generate higher shareholder returns than companies that play it safe. Dark Energy develops strategies that both maximise the benefits while avoiding the pitfalls of M&A, helping businesses source the best deals in a systematic way. Let M&A become an engine for organisational growth, rather than a cause for boardroom concern.

Develop a robust M&A process
Ensure rigorous, fact-based due diligence
Maximise the ROI of every deal

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Advanced Analytics

Big Data is a crucial competitive advantage. Yet, fewer than 5% of companies understand how to become masters of their data and unearth the key customer insights that drive progress. Our experts in Applied Mathematics, Statistics and Computer Science help turn your data warehouse into a genuine competitive edge, revealing the collective insights behind your numbers.

Develop holistic customer insights
Maximise the impact of direct marketing initiatives
Turn data assets into a competitive edge

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Digital Marketing

Digital marketing is equal parts art and science; an exercise in emotional intelligence coupled with sophisticated customer segmentation. Dark Energy transforms digital strategies with battle-tested initiatives that leverage advanced analytics, customer-focused research and a test-and-learn mindset. So, your marketing function can deliver targeted messaging at the most impactful point in the purchasing journey.

Develop data-driven initiatives focused on your ideal customer
Assess the impact of your tactics with measurable KPIs
Test-and-learn via an iterative, results-driven approach

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Dynamic Pricing

Pricing is the most potent influencer of profit - more so than increased sales, or cut costs. Yet, fewer than 1-in-2 companies employ an effective pricing strategy that captures the full value of their products. Dark Energy industry experts understand the distinct dynamic of their specialist sectors, helping you pinpoint the ideal price point: a figure that capitalises on every revenue opportunity, year-round.

Boost profit margins by 3-5% with dynamic pricing
Respond to changing market conditions for a stable ROI
Customise policies across digital and offline channels

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Innovation Management

Break the stagnation inherent to big business by fostering innovation. Dark Energy helps organisations accelerate growth by remodelling internal processes with a focus on idea-generating capabilities. Learn to identify market opportunities and strike with absolute efficiency, replicating the agility of a start-up without sacrificing process - in support of revenue growth, customer loyalty and a highly motivated team.

Unlock significant growth opportunities
Improve time-to-market while mitigating risk
Instil a growth mindset across business units